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From the Back Cover
ESSENTIALS OF CORPORATE PERFORMANCE MEASUREMENT
Full of valuable tips, techniques, illustrative real-world examples, exhibits, and best practices, this handy and concise paperback will help you stay up to date on the newest thinking, strategies, developments, and technologies in corporate performance measurement.
"Surprisingly, many important decisions (capex, operational performance evaluations, etc.) in the 'real world' are based on whims, not facts. Essentials of Corporate Performance Measurement is an excellent review of measurements to help establish key corporate benchmarks and improve management decision-making." -Terry D. Knause, Partner, Deloitte & Touche LLP
"Friedlob's previous books covered their intended subject areas well and often include information not readily available from other business sources. This current book offers an interesting approach to measuring return on technology investment." -Chris Dungan, JD, PhD, contributor to The Accountant's Business Manual (AICPA)
The Wiley Essentials Series-because the business world is always changing...and so should you.
About the Author
GEORGE T. FRIEDLOB, PhD, CPA, CMA, is Professor of Accountancy at the Clemson University School of Accounting and Legal Studies. He is a respected author and lecturer. LYDIA L. F. SCHLEIFER, PhD, is Associate Professor of Accounting at Clemson University and the author of numerous articles.
FRANKLIN J. PLEWA Jr. is Professor of Accounting at Idaho State University. The recipient of honors and awards for both teaching and research, he is the author of many books and articles.
This is the second Essentials book I purchased in the series and I can't rave enough about them. In my management position in one of the top financial industries, I need to understand what is going on but I don't need the technical details so many other books get into. These book provide great coverage on important topics -- they really help be to understand. I heard about and had a slight grasp on the use of ROI and other measures from my work, but I didn't really understand it until I read this book. A must have for any professional--I'm recommending it to my colleagues too!
Product Details :
- Series: Essentials Series (Book 10)
- Paperback: 224 pages
- Publisher: Wiley; 1 edition (June 5, 2013)
- Language: English
- ISBN-10: 0471203750
- ISBN-13: 978-0471203759
- Product Dimensions: 0.6 x 5.9 x 9.2 inches
More Details about Essentials of Corporate Performance Measurement (Essentials Series), 1st Edition
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